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Wednesday 29 April 2015

Web Data Scraping - Scrape Business Data in no time

The Internet has evolved as one of the largest repositories of information for your business. You can design intelligent business processes to access a whole host of relevant information sources that will help you strategize, implement and deliver effective business objectives. Leveraging the benefits and usefulness of Web Scraping Tools is one such methodology that most businesses have adopted. Let us take a look at some of the ways it helps you easily scrape data relevant for your business.

Scraping for Business Information

Web Data Scraping is a technique, employed by most organizations. It involves the implementation of tools that help businesses extract unstructured data and convert them into usable business information. The focus of most scraping initiatives revolves around the organization’s need to glean the following information:

•    Competitor analysis to structure and strategist effectively

•    Price comparisons to price their products competitively

•    Customer feedbacks to enhance their product portfolio and provide customers with better brand experience   Market dynamics to help them identify areas of opportunities and threats

Using Scraping Tools

The abundance of information available on the Internet that helps you build up a productive business strategy can be easily extracted and leveraged to benefit your business. Tools have been designed with intuitive interface and intelligent algorithms which help in furthering this end.

Website Data Scraping tools are equipped for compatibility with a wide variety of applications so as to be able to explore a huge range of information sources.  These tools are fully automated and display the drag and drop facility ensuring users get to leverage the benefits of speed and convenience.

Data extraction tools are not only adept at extracting data, but are also equally well-equipped to combine relevant statistics from several social media platforms like YouTube, Twitter, and Google Analytics and so on. This helps businesses to analyse trends and plan strategies accordingly.

Challenges of the Data Scraping Process

Just as there is no dearth of data to be collected from the Web, there is also an abundance of web scraping tools to execute the data collection process. However, the capability of the tool to help you collect the appropriate data needs to be assured before you can proceed with its implementation. Some of the challenges faced by most businesses owing to their wrong choice of tools include the following:

•    Run-of-the-mill extraction tools are unable to scale up sufficiently in order to capture large volumes of data

•    Some tools are also unable to establish compatibility with most data sources and therefore do not provide a holistic data collection approach

•    Some tools are also not equipped to conduct an automatic detection of updates made to a data source and therefore end up providing inaccurate data.

In the light of all this it is essential that you identify the right tool for your need and select one that is embedded with an updated technology to help you achieve the following:

•    Ensure that you are able to access the appropriate data that you want

•    Help you structure it in the format you want

•    Provide quick and easy access to all available data sources no matter how complex

•    Run accurately and is a reliable source to help you churn out usable information.

Source: http://scraping-solutions.blogspot.in/2014_07_01_archive.html

Saturday 25 April 2015

Scraping the Bottom of the Barrel - The Perils of Online Article Marketing

Many online article marketers so desperately wish to succeed, they want to dump corporate life and work for themselves out of their home. They decide they are going to create an online money making website. Therefore, they look around to see what everyone else is doing, and watch the methods others use to attract online buyers, and then they mimic their marketing, their strategies, and their business models.

Still, if you are copying what other people (less ethical people) are doing in online article marketing, those which are scraping the bottom of the barrel and using false advertising and misrepresentations, then all you are really doing is perpetuating distrust on the Internet. Therefore, you are hurting everyone, including people like me. You must realize that people like me don't appreciate that.

Let me give you a few examples of some of the things going on out there, thing that are being done by people who are ethically challenged. Far too many people write articles and then on their byline they send the Internet surfer or reader of the article to a website that has a squeeze page. The squeeze page has no real information on it, rather it asks for their name and e-mail address.

If the would-be Internet surfer is unwise enough to type in their name and email address they will be spammed by e-mail, receiving various hard-sell marketing pieces. Then, if the Internet Surfer does decide to put in their e-mail address, the website grants them access and then takes them to the page with information about what they are selling, or their online marketing "make you a millionaire" scheme.

Generally, these are five page sales letters, with tons of testimonials of people you've never heard of, and may not actually exist, and all sorts of unsubstantiated earnings claims of how much money you will make if you give them $39.35 by way of PayPal, for this limited offer "Now!" And they will send you an E-book with a strategic plan of how you can duplicate what they are doing. The reality is whatever they are doing is questionable to begin with.

If you are going to do online article marketing please don't scrape the bottom of the barrel, there's just too much competition down there from what I can see. Please consider all this.

Source: http://ezinearticles.com/?Scraping-the-Bottom-of-the-Barrel---The-Perils-of-Online-Article-Marketing&id=2710103

Tuesday 21 April 2015

SEO No No! Scraping & Splogging – Content Theft!

Until recently, you could as well as might possibly not have acknowledged how you can perform the earlier mentioned. Even so, the following element could be the really cool element.

Several. Get back to ScrapeBox Add-Ons and also down load your ScrapeBox Blog Analyzer add-on. Open it upwards, and transfer the actual .txt record you merely rescued. Struck start.

ScrapeBox goes through almost every back link you merely scraped and look these phones determine if these are your site that will ScrapeBox presently facilitates placing comments in. If it is, that turns environmentally friendly. If it isn’t, that turns reddish. Soon after it really is concluded, it is possible to “clean” the list insurance agencies the idea remove unsupported websites.

Just what you’re destined to be left with is ALL of the sites the competitor has back-links via, and most importantly, they all are capable of being mentioned in employing ScrapeBox!!

Help save that will “clean” listing with a report, import it this list involving websites you wish to touch upon, and then keep to the exact same steps you’d probably typically follow for you to touch upon websites. Inside of Ten mins you’ll have got all the comps website backlinks (which may be blocked by Public relations if you’d just like) along with you’ll be able to reply to every one of them inside a 20 min (because the list most likely won’t end up being Large).

Desire to force this specific even more?? Obviously you are doing, you’re in BHW

Each step is the same as over with the exception of one tiny issue as well as the addition of an extra step.

Instead of just employing a single foot print inside your first bounty (both from SB’s regular gui after which also the back link checker add-on) you’re likely to be using a A lot of open all of them. Here is what you do to consider this particular to a whole new amount.

Initial, you’re going to pick each of the URLs via AOL, Aol, Ask & Search engines using this footprint:

site:domainyourcompetingwith.org

That will go back ALL the at present found web pages in the area. Remove copy Web addresses along with save that will with a .TXT report.

Now, you’re planning to create the subsequent right in front of each of these URLs:

hyperlink:

Right now follow all of the steps while outlined above. Exactly what this may is actually obtain each of the backlinks to every single site of the rivals web site.

Because Google Back link Checker is simply capable of getting the first 1k Web addresses through Aol (while that’s all Google allows you to view) you could have missed out on a decent amount associated with website inbound links if they had been at night 1st 1k final results. Consequently performing the aforementioned further methods ensures that every brand new web site in the website anyone pay attention to backlinks implies a fresh and other pair of a listing of back-links that is possibly 1k back links long.

Now you understand how to locate, filtration along with take your competitors back links, stop looking at and also move and take action!

Source: https://freescrapeboxlist19.wordpress.com/

Thursday 9 April 2015

Data Mining and Predictive Analysis

Data collection and curing is the core foundation of most businesses. Database building thus is an important function and activity where enterprises invest heavily. With information now available on the Internet and easily obtained, it raises the importance of having professionals who crawl data and offer web scraping services.

Once the data is accessed, though, it is important to filter out the relevant data based on the business need. Although Many DaaS provider convert the unstructured web data into meaningful structured data it is recommended to be internally equipped to use the data to its maximum.

This understanding has given rise to the field of Data Mining. Data Mining is designed to explore large amounts of data in search of consistent patterns and connections between the variables and validate the findings by applying the detected patterns to the new sets of the data. Once these connections are established and understood, the end goal is to be able to predict the possible outcomes using predictive analysis techniques.

Together, both Data Mining and predictive analysis aid in making marketing campaigns more efficient. While predictive analysis helps simulate and understand what may happen, data mining helps identify exciting data patterns and connections.

The process of Data Mining and Predictive analysis consists of 3 steps

Exploration

Once a database is compiled, it needs to be cleaned, analysed and potential connections need to be built. This process involves filtering the relevant data and identifying the possible predictors. Data Exploration also sets a premise for preliminary feature selection to manage number of variables. This data is then prepared for statistical analysis using a wide variety of graphical and statistical parameters. This helps identify the most relevant variables and setups the predictive models to be built.

Data mining process

Validation


Next comes building various models and choosing the most relevant ones. This decision is based on their possible predictive performance and of being able to produce stable results across all the samples. Simple as it sounds, to truly get the results, all possible models must be treated with data to simulate scenarios. The model with most stable statistical feature is validated.

Application


Once the relevant models are finalised, the same is applied to new data to understand and predict the estimated outcomes. Application of data models is an ongoing and complex process since every new dataset needs to be configured in the model.

Data Mining and predictive analysis essentially involves blending statistical methodology where the traditional statistics machine learning and complex algorithms. This greatly increases the need for efficient and skilled data handlers. This could include data analysts and scientists.

See how you can become data scientist here:


Data crunchers use data mining and predictive analysis actively to get an edge in the big data management. Database platforms like Hadoop assist in database management and large-scale distribution. But the costs involved in setting up data centres and big data management capacity are high. Budgets allocated within the enterprise are more project-focussed and analytics budgets are usually limited. Quite often, big data and analytics project fail to launch because of this problem! The other problem is that to run effective predictive models, data requires to be handled by scientists with experience. Finding and setting together a technologically-advanced team is a daunting task most enterprises face outside the tech domain.

Predictive Analysis model

A predictive analysis model is essentially predicting the all possible outcomes from a given set of data. Here are a few steps that can be taken to help build and identify the “ideal” predictive analysis model. These steps more or less mirror the usual statistical methodology of building a test model.

Defining an objective

This is the first and a critical step. Unless the objective is identified and defined there can be no concrete results since there wouldn’t be clarity to compare the final outcome to the expected result. It also helps understand the scope of the project.

Preparing the data

This is more to do with data mining. Historic data used for training the model is scattered across multiple platforms and sources. To compound the problem, data can be unstructured with possible duplicate accounts and missing values! Data quality determines the quality of the model, and thus it becomes imperative that data is healthy and relevant.

Data Sampling

Once mined, Data is essentially split into 2 parts. One set is for training that is used to build the model and the second is the ‘test’ set that is used to verify the accuracy of the final output. This also helps identify and filter the noise component.

Model Building

Sampling cam equally result in a single algorithm or parallel & connected algorithms. In such a case the data goes through multiple testing and a decision is based on the final output.

Execution

Once a model gets finalised, the other teams in the organization need to be involved to build a deployable model and understand its impact on the overall business.

The possibilities with Data mining & Predictive analysis are huge. It also gives a huge room for learning and experimenting. There are several tools available in the industry to aid through all the steps of data mining and predictive analysis. The combination of human expertise and intellect along with the help of the available tools and the overall cooperation within the multiple channels within the organization essentially ensures a stronger grip on the ability to build a solid predictive model.

When used together, predictive analytics and data mining help marketing professionals anticipate and get ready for customer needs, rather than just reacting to them.

Source: https://www.promptcloud.com/blog/data-mining-and-predictive-analysis/

Tuesday 7 April 2015

How to Build Data Warehouses using Web Scraping

Businesses all over the world are facing an avalanche of information which needs to be collated, organized, analyzed and utilized in an appropriate fashion. Moreover, with each increasing year there is a perceived shortening of the turnaround time for businesses to take decisions based on information they have assimilated. Data Extractors, therefore, have evolved with a more significant role in modern day businesses than just mere collectors or scrapers of unstructured data. They cleanse structure and store contextual data in veritable warehouses, so as to make it available for transformation into useable information as and when the business requires. Data warehouses, therefore, are the curators of information which businesses seek to treasure and to use.

Understanding Data Warehouses

 Traditionally, Data Warehouses have been premised on the concept of getting easy access to readily available data. Modern day usage has helped it to evolve as a rich repository to store current and historical data that can be used to conduct data analysis and generate reports. As it also stores historical data, Data Warehouses are used to generate trending reports to help businesses foresee their prospects. In other words, data warehouses are the modern day crystal balls which businesses zealously pore over to foretell their future in the Industry.

Scraping Web Data for Creating Warehouses

The Web, as we know it, is a rich repository of a whole host of information. However, it is not always easy to access this information for the benefit of our businesses through manual processes. The data extractor tools, therefore, have been built to quickly and easily, scrape, cleanse and structure and store it in Data Warehouses so as to be readily available in a useable format.

Web Scraping tools are variously designed to help both programmers as well as non-programmers to retain their comfort zone while collecting data to create the data warehouses. There are several tools with point and click interfaces that ease out the process considerably. You can simply define the type of data you want and the tool will take care of the rest. Also, most tools such as these are able to store the data in the cloud and therefore do not need to maintain costly hardware or whole teams of developers to manage the repository.

Moreover, as most tools use a browser rendering technology, it helps to simulate the web viewing experience of humans thereby easing the usability aspect among business users facilitating the data extraction and storage process further.

Conclusion

The internet as we know it is stocked with valuable data most of which are not always easy to access. Web Data extraction tools have therefore gained popularity among businesses as they browse, search, navigate simulating your experience of web browsing and finally extract data fields specific to your industry and appropriate to your needs. These are stored in repositories for analysis and generation of reports. Thus evolves the need and utility of Data warehouses. As the process of data collection and organization from unstructured to structured form is automated, there is an assurance of accuracy built into the process which enhances the value and credibility of data warehouses. Web Data scraping is no doubt the value enhancers for Data warehouses in the current scenario.

Source: http://scraping-solutions.blogspot.in/2014/09/how-to-build-data-warehouses-using-web.html